Via Healthcare Consulting Certified by WBENC


For Immediate Release

CARLSBAD, CA—March 11, 2024—Via Healthcare Consulting, a business specializing in governance consulting, strategic planning, and executive leadership development for the healthcare industry, is proud to announce national certification as a Women’s Business Enterprise by the WBEC-West, a regional certifying partner of the Women’s Business Enterprise National Council (WBENC). WBENC Certification is the gold standard for women-owned business certification in the United States.

“As the co-founder and owner of Via Healthcare Consulting for over a decade, I am delighted we have achieved certification as a Women’s Business Enterprise because it marks a milestone in our organizational journey,” said Karma H. Bass, MPH, FACHE, CEO/managing principal of Via Healthcare Consulting. “This certification is a testament to the strength and resilience of women in business and will open doors to new opportunities and partnerships, empowering us to make an even greater impact in the healthcare industry. Via is proud to be part of a community that champions the hard work, drive, and spirit of women who want to chart their own course and have found success and fun doing it.”

The WBENC standard of certification implemented by the WBEC-West is a meticulous process, including an in-depth review of the business. The certification process is designed to confirm the business is at least 51% owned, operated, and controlled by a woman or women, and that the business has appropriate structure and strategic business planning and implementation in place.


Established in 2013, Via Healthcare Consulting is 100% woman owned and operated.

By including women-owned businesses among their suppliers, corporations and government agencies demonstrate their commitment to fostering diversity and the continued development of their supplier diversity programs, which in turn empowers women as leaders and brings about a more diverse, balanced and sustainable economy.

WBENC Certification combined with professional development and engagement in the WBENC network provides unsurpassed opportunities year-round, both virtually and in-person, for women-owned businesses to grow and expand their business and innovation through events, programming and connections with major corporations and other WBEs.

To learn more about Via Healthcare Consulting, contact:

Via Healthcare Consulting
(760) 814-8578

About Via Healthcare Consulting:

Via Healthcare Consulting stands as a nationally-recognized, woman-owned consulting firm, celebrated for its warm, engaging culture and transformative impact. Our focus is governance consulting, strategic planning, and executive leadership development. We work with a wide range of provider organizations – including district hospitals, critical access hospitals, academic medical centers, multi-state healthcare systems, tribal health organizations, medical practice groups, health alliances, and more – from coast to coast. We are in our 11th year of helping healthcare boards and executives reimage, reorganize, and reach their vision for the future. For more information, visit

About WBENC:
Founded in 1997, WBENC is the nation’s leader in women’s business development and the leading third-party certifier of businesses owned and operated by women, with more than 18,000 certified Women’s Business Enterprises, 14 national Regional Partner Organizations, and more than 500 Corporate Members, most of which are Fortune 500. Thousands of corporations representing America’s most prestigious brands, as well as many states, cities,

Via Healthcare Consulting Certified by WBENC

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